Bamboozled

I’ve already written extensively about what Romanians aren’t learning about public relations. Now it’s time to learn a bit more about what nobody will teach you about psychology. Today as I was watching the news (as always, with the sound off), I leapt from my chair and shouted the words, “Tactical fucking masterstroke!” In the same day I saw (on various channels) Jeffrey Franks, Mugur … Continue reading Bamboozled

The “Secret” History of Advertising Pt 2

I was browsing through the print edition of my old nemesis The Economist when I saw a very informative (and accurate) article that made me realize I need to follow up on my original post The Secret History of Advertising, which I know some of you enjoyed. Considering that even we here in the “hinterlands” of Romania are under sustained marketing attack due to the … Continue reading The “Secret” History of Advertising Pt 2

The “Secret” History of Advertising

In October of 1922 an Italian politician held a secret meeting with an American government official. The Italian wanted to know if an upcoming action he had planned would receive the tacit support of the United States. The diplomat assured him that the American government would support his move. The Italian, a former socialist and pacifist who had actively campaigned against World War 1, organized … Continue reading The “Secret” History of Advertising

That Righteous Indignation Dollar

Oh man, sometimes I just want to hang my head and cry. Over the past couple of weeks I’ve gotten several messages for me to promote, support and contribute to some commercial marketing campaigns. Just so it’s clear, I will tell all of you right now that I will never, ever do such a thing. I firmly believe in exactly what Bill Hicks said. What … Continue reading That Righteous Indignation Dollar

The Brass Check

Following up on my post about Alison Mutler insulting Romania for fun and profit, I thought it would be worthwhile to take a “meta” look at journalism in general, specifically the print media. Whether online or printed on paper, journalism in just about every newspaper works in a certain, discernible way. To begin with, there is a distinction between what’s often called “hard news” and … Continue reading The Brass Check